SEO
SEO
Getting free traffic from Google.
Definition
Search Engine Optimization is the practice of improving a website so it ranks higher for relevant queries in Google, Bing and other engines — driving organic (unpaid) traffic.
Real example
A local bakery adds a 'best croissant in Miami' page with recipes, photos and reviews. Six months later it ranks #1 and gets 3,000 free visits per month.
Related terms
Done-for-you
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